BV201 OnDemand: NEW! Introduction to Business Valuation - Market Approach

General Information

This OnDemand course offers students convenient 24/7 online access to instructional modules via "My Education Dashboard" immediately following registration. 

Experience our fully revamped course, packed with practical applications, real-world scenarios, and interactive features, including:

• Immersive Learning Experience
• Revamped Course Structure
• Engagement-Focused Delivery
• Narrated instructional modules, self-paced reading, and video content
• Downloadable PDF course handouts and additional reading materials
• Practice knowledge checks to reinforce learning

The course curriculum is followed by a final exam that must be completed within 90 days of purchase. An additional 90-day extension is available upon request by contacting education@appraisers.org (a non-refundable fee applies). The final exam is multiple-choice, securely administered online, and remotely proctored. Final exam scheduling information will be available after all course modules are completed and can be found in the NEXT STEPS section. If you have any questions or concerns, please contact education@appraisers.org. Once the course and downloadable materials have been accessed, the course is non-refundable. For more course information on course cancellation, transfers or refunds, refer to ASA's education Policies, Procedures, and FAQs.

ASA-accredited members (AM, ASA, FASA) can sign up for this course at a 50% discount, which will be automatically applied at checkout.

Course Requirement

The Valuing a Business, 6th Edition Book is required for the BV Principles of Valuation courses (BV201-BV204) and can be purchased as an electronic pdf copy, or hard copy via the ASA Shop.

Continuing Education and Contact Hours

28.8 ASA CE Instructional Hours and 3 Exam Hours | CPE hours are not awarded for this offering.

Course Description

Brand New OnDemand Course – Immersive, Engaging and Dynamic

BV201 is the introductory course in the Principles of Valuation (POV) series. This course is designed to familiarize practitioners with the essential steps involved in completing a valuation assignment, focusing on the application of the Market Approach. This newly redeveloped course lays the foundation for applying valuation techniques in real-world business scenarios. Key topics include: 

• An introduction to Business Valuation, Valuation Theory, and an overview of the Market Approach
• Defining the Appraisal Assignment
• Data Collection and Analysis
• Revenue Ruling 59-60
• Engagement Assignments
• Analyzing Data, Companies, and Industries
• Economic and Financial Statement Analysis
• GPC Steps 1, 3, 4, 7, 8, and 9, covering Guideline Search Selection
• Normalizing Financial Statements
• Selecting and Calculating Multiples
• Adjusting and Applying Multiples, including Reconciliation
• The Merger & Acquisition Method
• Rules of Thumb and Other Market Methods

Instructional Methods

Methods include integrated videos, animations, and interactive tools that bring concepts to life.

Course Audience

BV201 is one of four Principles of Valuation (POV) courses required for those seeking a credential with ASA. In addition, this course is of interest to accountants, attorneys, business brokers, investment bankers, Internal Revenue Service staff and the appraisal community at large who are involved and/or interested in the valuation of businesses.

Learning Level 

Fundamental 

Upon completion of this course, students will be able to:

• Cite the basic approaches and theories to business valuation;
• Identify the relevant standards under which business valuations are completed;
• Define an appraisal assignment;
• Gather useful data necessary to complete the assignment;
• Analyze the impact of the general economic, political and industry environments on the subject company (and in turn, value);
• Complete a company analysis of qualitative and quantitative factors that impact value;
• Describe the premise of the Market Approach;
• Define both the Guideline Public Company Methods and the Merger and Acquisition Method;
• Assess the applicability of different Market Approach methods to a specific assignment;
• Compare and adjust guideline public company multiples;
• Apply the guideline public company and merger acquisition methods; and 
• Reconcile to an indication of value.